Presskit

Download our logos, colors, fonts, and imagery for use in articles and publications about myGoodbye.

Logo & brand assets

Download the official myGoodbye logos, brand marks, and app icon. Choose the version that best suits your background and always use the original files.

Primary logo

For white, lavender, and other light backgrounds.

White logo

For dark backgrounds and photos with sufficient contrast.

Primary brand mark

The distinctive myGoodbye 'm' for light backgrounds.

White brand mark

The white myGoodbye 'm' for dark backgrounds.

App icon

The official myGoodbye app icon for use in digital applications.

Color palette

Explore the myGoodbye color palette and how to use it to create a recognizable and consistent visual identity.

Lavender

  • #D4C9FF
  • RGB 212 · 201 · 255

Purple

  • #280940
  • RGB 40 · 9 · 64

Beige

  • #FAF1EB
  • RGB 250 · 241 · 235

White

  • #FFFFFF
  • RGB 255 · 255 · 255

Black

  • #190D04
  • RGB 25 · 13 · 4

Typography

Our typefaces give myGoodbye its distinctive visual identity.

Aa

Glyseric

For large headlines and headings. Adds a distinctive character to our visual identity.

Aa

Outfit

For body text, buttons, labels, and forms. Keeps information clear and easy to read.

Founders

Erik
Beek

CEO

"I lost my best friend while we were talking on the phone. He passed away suddenly in a car accident at a young age. I witnessed firsthand how his parents and loved ones struggled with so many unanswered questions and how little they knew about his social circle. Seeing what they went through was deeply painful for both me and the people closest to him."

Françoise
Bartelet-Nieuwland

CPO

"I lost one of my best friends shortly after going through a divorce. That experience made me realize just how vulnerable my children were. I became aware of how much uncertainty and chaos I would leave behind for my children and loved ones if something unexpected happened to me, simply because I hadn't properly organized or documented anything.”

Questions about myGoodbye?

For interviews, press inquiries, or visual assets, contact Erik Beek at press@mygoodbye.com.